Sara Larsen is an award-winning, multidisciplinary visual thinker from Upstate, NY who has worked remotely for clients around the world. Sara specializes in art & creative direction for advertising, social content, and brand identity work, and has a proven talent for crafting winning pitch decks for everything from film and commercial work to 360 brand campaigns. With a parallel freelance illustration practice, she has a taste for anything colorful and editorial. When she's not cooking up compelling creative, you can usually find her at a local show, or walking her dog. SERVICES
Creative Direction, Art Direction, STRATEGY, graphic Design, Illustration, Brand Identity consultation, Pitch consultation, deck design
AWARDS
2026 MOSAIC ADDY AWARD
2026 SILVER ADDY AWARD: SOCIAL MEDIA CAMPAIGN
2026 SILVER ADDY AWARD: INTEGRATED CONSUMER CAMPAIGN
2026 SILVER ADDY AWARD: INTEGRATED BRANDED CONTENT CAMPAIGN
CLIENTS
WITH AGENCY
GOOGLE
WALMART
TARGET
MICROSOFT
TINDER
CREDIT KARMA
BIDEN/HARRIS
THE STRONG NATIONAL MUSEUM OF PLAY
BLISS COSMETICS
MERRELL
META
FACETUNE
PINTEREST
NEW MEXICO DEPT OF TRANSPORTATION
CALIFORNIA OFFICE OF SUICIDE PREVENTION
CALIFORNIA OFFICE OF THE SURGEON GENERAL
RED BULL
CROCS
IPSY
SUNNIE BY HELLO SUNSHINE
THE AD COUNCIL
FREELANCE
OAK HILL COUNTRY CLUB
TIN FISH DATE NIGHT (CHEF ALI HOOKE)
LUCKY FROG BEVERAGES
MULER (BAND)
SHAWN AND SARAH (AGENCY)
NICK FOUQUET HATMAKER
KATE SONNICK CREATIVE
GIRLS ROCK! ROCHESTER
ROCHESTER MUSEUM & SCIENCE CENTER
TOTAL YUPPIES (BAND)
FOREVERS (BAND)
ROCHESTER CITY NEWSPAPER
ST. LOUIS PARISH, PITTSFORD NY
DADSTACHE RECORDS
SALT OF THE EARTH FILM
WRITERS & BOOKS
eARCHIVE SCIENCE
ROCHESTER ANTIQUE MARKET & GALLERY
TRYON COMMUNITY ACTION PROGRAM
MALCOLM WHITFIELD COMEDY
EXPERIENCE
Lucky Frog Beverages
Owner, Chief Creative Officer 2023-Present
Design Consultant 2025-Present
DWELLYNGE INTERIORS
Associate Creative Director 2025-2026
Senior Art Director 2023-2025
Junior Art Director 2020-2023
ADOLESCENT (AGENCY)
Art Director 2018-2020
FACEHEAD DIGITAL (AGENCY)
Freelance Creative Services 2012-Present
Sara Larsen Art
The Women’s Foundation of Genesee Valley
Graphic Designer 2016-2017
EDUCATION
The MARYLAND INSTITUTE COLLEGE OF ART
Bachelor’s of Fine Art in Illustration, Concentration in Graphic Design
TECH
Expert level understanding of all industry standard design software, popular social apps, and prompt engineering